Financial Analysis for Non-Financial Managers

Develop your understanding of the financial dimensions of business

Progressing towards greater leadership positions means learning to cut through greater complexity. It means broadening your understanding of the entire business, in order to make the most effective strategic and tactical decisions. Finance is one of the core pillars of any business organisation. Building financial understanding into your decision-making is critical as you advance. So too is developing the financial literacy to communicating your decision both inside and outside of your organisation.

Financial Analysis for Non-Financial Managers accelerates your understanding of the core financial dimensions of business. The programme empowers you with a robust valuation framework to make strategic decisions on future investments – and to assess the impact of past decisions you and your business have taken.

The programme will explore decision-making frameworks within the firm, using evaluation tools to evaluate the impact and efficacy of different projects. It will take a deep dive into valuation at the firm level, getting to grips with new techniques and mechanisms to estimate the value of an enterprise.

You will emerge from the programme with the understanding, the knowledge and the skills to make solid financial forecasts and better strategic decisions. You benefit from enhanced ability to execute your decisions, while accurately monitoring past investments. And you will build the expertise and the confidence to communicate your plans and results to both financial and nonfinancial audiences.

How you benefit

• Enhance your literacy of financial statements and terminology
• Improve your understanding of how strategic decisions impact financial metrics
• Gain insights into how revenues, costs and profits are allocated to products, customers and divisions
• Learn methodologies of financial decision making based on rigorous, but intuitive, frameworks including net present value (NPV), Internal Rate of Return (IRR), and Economic Value Added (EVA).

Participant profile

Financial Analysis for Non-Financial Managers is designed for executives who require a better understanding of the financial impact of strategic choices. They are typically:

• Decision makers within an organisation overseeing significant resources
• Mid- to senior-level executives without extensive training in accounting or finance
• From functional areas outside of Finance, including: Operations; Marketing; Research and Engineering; Legal; Strategy and General Management

For senior level executives who already possess some basic skills in finance and accounting but wish to develop these further we recommend INSEAD’s Finance for Executives programme. Finance for Executives is a two week residential programme that begins with a review of the basics of financial analysis, but moves on to more advanced topics such as the cost of capital; capital structure decisions; and mergers and acquisitions – among other topics.

This programme qualifies for the INSEAD Online Certificates: Leading in a Transforming World.