Strategy

INSEAD Blue Ocean Strategy offers a new perspective on strategy formulation and execution. Delivered by world-class faculty, this programme will teach you how to apply the theory created by INSEAD professors W. Chan Kim and Renée Mauborgne.

Competitive Strategy equips executives with practical knowledge, new skills and tools to turn strategic ideas into actions. You will learn to identify the important elements of winning strategies.

M&As and Corporate Strategy enables general managers to choose and implement the right corporate development tools for growth.

Managing Partnerships and Strategic Alliances explores the problems and stumbling blocks in selecting, negotiating and managing alliances.

The Strategic Marketing Programme reframes challenges as opportunities and provides conceptual and practical tools that help make a difference once back in the workplace.

Strategic Management in Banking addresses the needs of senior bankers who want to re-assess the future of banking and strategy in the context of a fast-changing environment.

The INSEAD Business Sustainability Programme empowers executives with the understanding, knowledge and tools to build an effective sustainability strategy and implementation plan. 

The Strategic R&D Management programme helps senior managers engage in and support product innovation in a way that drives – rather than dissipates – their business strategy.

Value Creation for Owners and Directors develops the skills and knowledge for highly effective ownership and board membership. It focuses on the key areas of value creation including finance, governance, strategy, leadership and organisational skills.

Corporate Venturing and Innovation is designed for senior leaders and decision-makers who are looking for break-through business ideas to build a game-changing portfolio of investments in new companies.